A) search
B) experience
C) credence
D) variant
Correct Answer
verified
Multiple Choice
A) the set of decisions across the value chain that supports the implementation of higher-level business strategies.
B) a strategy necessary to define the businesses in which a corporation will participate.
C) a strategy necessary to develop plans for the acquisition and allocation of resources among businesses.
D) the decisions management must make as to what type of process structure is best suited to produce goods or create services.
Correct Answer
verified
Multiple Choice
A) Customers rely more on information from nonpersonal sources when evaluating services,whereas they rely more on information from personal sources when evaluating goods.
B) Customers perceive lesser risks when buying services,whereas they perceive greater risks when buying goods.
C) Customers cannot look at or touch services prior to the purchase decision,whereas they can feel a product prior to purchase.
D) Customers adopt innovations in services faster,whereas they resist adopting innovations in products.
Correct Answer
verified
Multiple Choice
A) Search
B) Experience
C) Credence
D) Variant
Correct Answer
verified
Multiple Choice
A) Environmental
B) Social
C) Economic
D) Political
Correct Answer
verified
True/False
Correct Answer
verified
Multiple Choice
A) the ability of customers to properly perform and co-produce their part of a service.
B) a firm's ability to achieve market and financial superiority over its competitors.
C) a pattern or plan that integrates an organization's major goals,policies,and action sequences into a cohesive whole.
D) a firm's ability to commercialize a device,method,or idea that differs from existing norms.
Correct Answer
verified
Multiple Choice
A) Functional plans and control systems
B) Learning and innovation systems
C) Value chain integration and outsourcing
D) Quality control and mass customization
Correct Answer
verified
Multiple Choice
A) It defines the focus for strategic business units of an organization.
B) It provides the means by which business strategies are accomplished.
C) It is necessary to define the businesses in which an organization will participate.
D) It defines how an organization's processes are designed and organized.
Correct Answer
verified
Multiple Choice
A) A comfortable seating arrangement that is similar to other automobiles
B) A driver-side air bag that most high-end automobiles have
C) A good-quality radio particular to that brand of automobile
D) A collision avoidance system particular to that design of automobile
Correct Answer
verified
True/False
Correct Answer
verified
Multiple Choice
A) Sustainability is not an organizational strategy.
B) Environmental sustainability is driven by stakeholders such as the community,green advocacy groups,and the government.
C) Sustainability is narrower than a competitive priority.
D) Economic sustainability is driven by ethics and human ideals of protecting the planet and its people for the well-being of future generations.
Correct Answer
verified
Multiple Choice
A) external distribution
B) complex
C) sustainable
D) multinational
Correct Answer
verified
True/False
Correct Answer
verified
Multiple Choice
A) profitable growth
B) operational excellence
C) operational sustainability
D) operational diversity
Correct Answer
verified
Multiple Choice
A) Measurement
B) Learning
C) Innovation
D) Diversity
Correct Answer
verified
True/False
Correct Answer
verified
Multiple Choice
A) compensation
B) mass customization
C) mass standardization
D) cost reduction
Correct Answer
verified
Multiple Choice
A) Harlose Suits,where customer benefit packages include more order qualifiers than order winners
B) Magnira Jewelry,where all customers are provided with the same type of jewelry
C) Blyrie Apparels,where customers are segmented into groups based on buying behavior and demographics
D) Scorla Automobiles,where customers are provided with low quality products at prices slightly lower than the standard prices
Correct Answer
verified
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