Question 1

New technology is an important source of new ideas because it

Accepted Answer

A)   is seen by the customer as being important.
B)   provides the manpower that firms need to make new products and services.
C)   automatically reduces organizational waste.
D)   provides the raw material that firms use to make innovative products and services.

Question 2

The innovation dilemma known as "seeds versus weeds" refers to

Accepted Answer

A)   choosing to pursue radical rather than incremental innovations.
B)   choosing to pursue product rather than process innovations.
C)   promoting organizational stars onto innovation teams rather than involving all employees in innovation efforts.
D)   choosing to pursue investment in one innovative idea over another.

Question 3

The costly Motorola global satellite telecom project known as Iridium provides a useful illustration of the ________. Even though problems with the project existed during the lengthy development process, Motorola refused to pull the plug. Only after investing 5 billion USD and years of effort was the project abandoned.

Accepted Answer

A)   overdependence on the exit champion
B)   lack of a product champion
C)   overdependence on the product champion
D)   lack of an exit champion

Question 4

Focused corporate venturing permeates all parts of the organization and involves every member of the organization.

Accepted Answer

A) True 
 B)False

Question 5

Financial reasons for undertaking internal corporate venturing include

Accepted Answer

A)   strengthening competitive position.
B)   obtaining above average returns.
C)   adding to the resource base of the corporation.
D)   reducing stakeholder commitment.

Question 6

Explain why the seeds versus weeds dilemma is important.

Accepted Answer

Most companies have an abundance of inno...

Question 7

The term strategic envelope refers to the scope of innovation efforts of a firm.

Accepted Answer

A) True 
 B)False

Question 8

Which of the following is not characteristic of a disruptive innovation?

Accepted Answer

A)   It is usually more sophisticated technologically.
B)   It appeals to less demanding customers.
C)   It is typically a less expensive solution for meeting a need.
D)   It usually takes root in a new market or the low-end of an existing market.

Question 9

Innovation involves using ________ knowledge to ________ organizational processes or create commercially viable products and services.

Accepted Answer

A)   more; disrupt
B)   good; disrupt
C)   new; transform
D)   old; design

Question 10

MiO, brought the Kraft Heinz Company many new awards including the 2011 Walmart Innovation of the Year Award and the 2012 Gold Medal Edison Innovation Award. What kind of innovation did MiO represent?

Accepted Answer

A)   incremental innovation
B)   technology innovation
C)   process innovation
D)   product innovation

Question 11

What is real options analysis (ROA) as it applies to entrepreneurship and when is it appropriate to be used in this context?

Accepted Answer

Real options analysis (ROA) is an invest...

Question 12

Only about 50 percent of corporate venturing efforts reach profitability within six years of their launch.

Accepted Answer

A) True 
 B)False

Question 13

The innovation dilemma known as "building capabilities versus collaborating" refers to

Accepted Answer

A)   developing innovation skills internally versus partnering with qualified outsiders.
B)   building innovative products in-house versus outsourcing.
C)   building credibility by launching products ahead of potential collaboration partners.
D)   incrementally launching a product.

Exam 12: Managing Innovation and Fostering Corporate Entrepreneurship

What is real options analysis (ROA) as it applies to entrepreneurship and when is it appropriate to be used in this context?

Correct Answer
verified
Real options analysis (ROA) is an invest...
View Answer

Correct Answer
verified

New technology is an important source of new ideas because it

Correct Answer
verified

Financial reasons for undertaking internal corporate venturing include

Correct Answer
verified

MiO, brought the Kraft Heinz Company many new awards including the 2011 Walmart Innovation of the Year Award and the 2012 Gold Medal Edison Innovation Award. What kind of innovation did MiO represent?

Correct Answer
verified

Focused corporate venturing permeates all parts of the organization and involves every member of the organization.

Correct Answer
verified

Explain why the seeds versus weeds dilemma is important.

Correct Answer
verified
Most companies have an abundance of inno...
View Answer

The innovation dilemma known as "building capabilities versus collaborating" refers to

Correct Answer
verified

Which of the following is not characteristic of a disruptive innovation?

Correct Answer
verified

Only about 50 percent of corporate venturing efforts reach profitability within six years of their launch.

Correct Answer
verified

The term strategic envelope refers to the scope of innovation efforts of a firm.

Correct Answer
verified

The innovation dilemma known as "seeds versus weeds" refers to

Correct Answer
verified

Innovation involves using knowledge to organizational processes or create commercially viable products and services.

Correct Answer
verified

Exam 12: Managing Innovation and Fostering Corporate Entrepreneurship

What is real options analysis (ROA) as it applies to entrepreneurship and when is it appropriate to be used in this context?

Correct AnswerverifiedReal options analysis (ROA) is an invest...View AnswerShow Answer

Correct AnswerverifiedShow Answer

New technology is an important source of new ideas because it

Correct AnswerverifiedShow Answer

Financial reasons for undertaking internal corporate venturing include

Correct AnswerverifiedShow Answer

MiO, brought the Kraft Heinz Company many new awards including the 2011 Walmart Innovation of the Year Award and the 2012 Gold Medal Edison Innovation Award. What kind of innovation did MiO represent?

Correct AnswerverifiedShow Answer

Focused corporate venturing permeates all parts of the organization and involves every member of the organization.

Correct AnswerverifiedShow Answer

Explain why the seeds versus weeds dilemma is important.

Correct AnswerverifiedMost companies have an abundance of inno...View AnswerShow Answer

The innovation dilemma known as "building capabilities versus collaborating" refers to

Correct AnswerverifiedShow Answer

Which of the following is not characteristic of a disruptive innovation?

Correct AnswerverifiedShow Answer

Only about 50 percent of corporate venturing efforts reach profitability within six years of their launch.

Correct AnswerverifiedShow Answer

The term strategic envelope refers to the scope of innovation efforts of a firm.

Correct AnswerverifiedShow Answer

The innovation dilemma known as "seeds versus weeds" refers to

Correct AnswerverifiedShow Answer

Innovation involves using ________ knowledge to ________ organizational processes or create commercially viable products and services.

Correct AnswerverifiedShow Answer

Correct Answer
verified
Real options analysis (ROA) is an invest...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
Most companies have an abundance of inno...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Innovation involves using knowledge to organizational processes or create commercially viable products and services.

Correct Answer
verified