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Which of the following is a real world example of using the KRtechnique to change people's behaviors so that they will increase their conservation efforts?


A) information regarding the number of gallons of water consumed that week
B) cash back for recycling
C) an energy tax on gasoline
D) none of these

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Regarding avoidance learning, which of the following statements is/are TRUE?


A) It involves both classical and operant conditioning.
B) Once avoidance is learned it is very persistent.
C) Once the individual avoids the event, he/she gets no information to change his/her expectancy.
D) All of these statements are true regarding avoidance learning.

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One approach to applying learning principles to improve conservation efforts involves changing the _____ regarding wasteful energy use and polluting.


A) unconditional responses
B) primary reinforcers
C) consequences
D) conditioned stimuli

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A gambler playing a slot machine is reinforced on a _____ schedule of reinforcement.


A) fixed ratio
B) variable interval
C) variable ratio
D) continuous

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Connie's children earn gold stars during the week for good behavior and completing their chores.If they earn enough gold stars, they are allowed on Sunday to choose one item out of a "grab bag" of small prizes.Connie is using _____ with her children.


A) primary reinforcers.
B) token reinforcers.
C) CAI.
D) CERs.

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Drawbacks to punishment include


A) that it may encourage aggression.
B) that people and situations associated with punishment may become feared or disliked.
C) that it may encourage escape and avoidance learning.
D) all of these.

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Regarding the experiments using intracranial self-stimulation (ICS) of the pleasure centers, which of the following statements is FALSE?


A) When rats self-administer nicotine, they are even more likely to engage in ICS because nicotine further increases the sensitivity of the pleasure pathways.
B) After the rats had pressed the ICS lever to exhaustion, they were less likely to press the lever again once they were revived.
C) Humans who have had direct brain stimulation report feeling intense pleasure that is better than food, water, sex, or drugs.
D) Intracranial self-stimulation (ICS) is considered to be a primary reinforcer.

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After scrub jays have been allowed to store worms and nuts in different locations, the scrub jays released after four hours fly to the worms, but do not fly to the worms if they are released five days later.This illustrates that the scrub jays


A) are sensitive to the passage of time.
B) are cognitive time travelers.
C) realize that the worms would be decayed after a day
D) are characterized by all of these.

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Social reinforcers consist of


A) primary and secondary reinforcers.
B) knowledge and ability.
C) the learned desires for attention and approval.
D) positive environment stimuli and a lack of punishment.

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_____ explains why young children may temporarily call all men daddy, much to the embarrassment of their parents.


A) Latent learning
B) Response chaining
C) Operant stimulus discrimination
D) Operant stimulus generalization

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Juan is paid $5 for every ten bags of "nuts and bolts" that he puts together, according to instructions.Juan is on a _____ schedule of reinforcement.


A) fixed interval
B) fixed ratio
C) variable ratio
D) variable interval

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Every time you have a cold, you take a cold remedy to get rid of the symptoms.You are taking the medicine because of


A) response cost.
B) extinction.
C) positive reinforcement.
D) negative reinforcement.

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Regarding avoidance learning, which of the following statements is/are TRUE?


A) It involves making a response in order to postpone or prevent discomfort.
B) Each time a situation is avoided, the person is reinforced by a sense of relief.
C) Punishment encourages avoidance learning.
D) All of these statements are true regarding avoidance learning.

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If the teacher never calls on you when you raise your hand, you will probably stop raising your hand.This decrease in your hand raising due to the teacher ignoring you is an example of


A) negative reinforcement.
B) desensitization.
C) extinction.
D) stimulus generalization.

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Negative attention seeking by children demonstrates the impact of _____ on behavior.


A) stimulus generalization
B) social reinforcers
C) response costs
D) prepotent responses

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A(n) _____ reinforcer is a tangible secondary reinforcer, such as money, gold stars, and poker chips that can be exchanged for food, lodgings, and other necessities.


A) token
B) social
C) unconditioned
D) negative

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Which of the following might serve as a secondary reinforcer?


A) ICS
B) praise
C) food
D) a psychoactive drug

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Printed money has little or no value of its own, but you can exchange it for food, water, lodging, and other necessities.Thus, money would be considered a type of _____ reinforcer.


A) token
B) unconditional
C) second-order
D) negative transfer

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When a stimulus consistently precedes rewarded responses, it tends to elicit a response.When a stimulus consistently precedes non-reward, it tends to inhibit responding.This states the principle of


A) partial reinforcement.
B) variable ratio responding.
C) stimulus control.
D) generalization.

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A(n) _____ reinforcer is a learned reinforcer that often gains its reinforcing properties by its association with food, water, or sex.


A) primary
B) classical
C) unconditional
D) secondary

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