Question 1

The Vietnam War initiated the growth of ______ journalism.

Accepted Answer

A)   yellow
B)   advocacy
C)   adversarial
D)   corporate-driven
E)   government-regulated

Question 2

The most important selection bias in news is

Accepted Answer

A)   the ideology of the journalists.
B)   the audience appeal of a story.
C)   the newsworthiness of a story.
D)   the economic interests of the media's owners.
E)   the approval of government regulators.

Question 3

The most important sources for setting the broadcast media's news agenda are newspapers.

Accepted Answer

A) True 
 B)False

Question 4

When media coverage affects the way the public evaluates a political leader in future actions, this effect is called

Accepted Answer

A)   framing.
B)   spinning.
C)   logrolling.
D)   priming.
E)   agenda setting.

Question 5

The Federal Communications Commission no longer requires broadcasters who air controversial issues to provide time for opposing views.

Accepted Answer

A) True 
 B)False

Question 6

Cheap, tabloid-style papers produced in the nineteenth century were collectively referred to as

Accepted Answer

A)   social media.
B)   the penny press.
C)   citizen journalism.
D)   news aggregators.
E)   niche journalism.

Question 7

Which of the following is generally regarded as a conservative news broadcasting service?

Accepted Answer

A)   ABC Nightly News
B)   60 Minutes
C)   Fox News
D)   CNN
E)   PBS

Question 8

The fairness doctrine required that

Accepted Answer

A)   all network news reports be balanced and fair-minded or they would be labeled editorials.
B)   broadcasters who air controversial issues provide time for opposing viewpoints.
C)   all regulated newspapers establish a section of the editorial page for letters from readers.
D)   all radio stations present at least five minutes of news an hour.
E)   all broadcasters provide candidates for the same political office with equal opportunities to communicate their messages to the public.

Question 9

Which of the following statements best describes the changing ownership patterns in the American media?

Accepted Answer

A)   There has been a recent trend toward homogenization of national news as conglomerates have come to own a larger and larger percentage of media outlets.
B)   There has been a recent trend toward homogenization of national news as the Telecommunications Act of 1996 has required print media outlets to follow the fairness doctrine.
C)   There has been a recent trend toward diversification of national news as conglomerates have come to own a smaller and smaller percentage of media outlets.
D)   There has been a recent trend toward diversification of national news as the Telecommunications Act of 1996 has required print media outlets to follow the fairness doctrine.
E)   There have been no meaningful changes in media ownership patterns over the last 200 years of American history.

Question 10

According to the text, which of the following is the most important, but not the most popular, source of news?

Accepted Answer

A)   radio
B)   television
C)   the Internet
D)   newspapers
E)   magazines D

Question 11

Which of the following statements about adversarial journalism is false?

Accepted Answer

A)   It has been accused of leading to increased political cynicism among American citizens.
B)   It became an established practice during the Vietnam War.
C)   It has permitted the media to gain more autonomy from the political figures they publicize.
D)   It has enhanced the media's reputation as the "watchdog" of American politics.
E)   Adversarial journalism disappeared in the 1970s and 1980s.

Question 12

The power of the media to draw public attention to particular issues and problems is called

Accepted Answer

A)   framing.
B)   canvassing.
C)   agenda setting.
D)   polling.
E)   the bandwagon effect. C

Question 13

According to the text, daily Internet users who participate in society and politics through online activities are called

Accepted Answer

A)  	2.0 participators.
B)  	online activists.
C)  	Internet junkies.
D)  	digital citizens.
E)  	Web entrepreneurs.

Question 14

Approximately what percent of Americans are completely offline?

Accepted Answer

A)   0
B)   10
C)   20
D)   33
E)   50

Question 15

The development of media giants with access to a variety of media holdings raises the question of whether

Accepted Answer

A)   local newspapers are no longer a viable source of news.
B)   the level of censorship and manipulation of news media by the federal government will increase.
C)   there is enough competition among the media to produce a diverse set of views and opinions.
D)   there is a large enough audience for all of the news media sources that have proliferated in the last decade.
E)   government has the authority to regulate corporations that are so large.

Question 16

The Supreme Court case Red Lion Broadcasting Company v. FCC upheld

Accepted Answer

A)   the fairness doctrine.
B)   the right of rebuttal.
C)   the equal time rule.
D)   framing.
E)   the agenda-setting provision.

Question 17

Which group has had great popularity on radio talk shows?

Accepted Answer

A)   conservatives
B)   liberals
C)   socialists
D)   communists
E)   racial and ethnic minorities A

Question 18

Approximately ______ percent of news coverage in American newspapers is devoted to international events.

Accepted Answer

A)   5
B)   20
C)   33
D)   50
E)   75

Question 19

Brief quotes and short characterizations of the day's events in news coverage are called

Accepted Answer

A)   précis.
B)   spin.
C)   sound bites.
D)   news nuggets.
E)   catchphrases.

Question 20

Which statement about the Telecommunications Act of 1996 is false?

Accepted Answer

A)   The act loosened federal restrictions on media ownership.
B)   The act attempted to regulate the content of material transmitted over the Internet.
C)   The act allowed broadcasters, telephone companies, and cable companies to compete with one another for telecommunications services.
D)   Following passage of the act, several mergers between telephone and cable companies produced a greater concentration of media ownership.
E)   The act required broadcasters who air programs on controversial issues to provide time for opposing views.

Exam 7: The Media

The Vietnam War initiated the growth of ______ journalism.

Correct AnswerverifiedShow Answer

The most important selection bias in news is

Correct AnswerverifiedShow Answer

The most important sources for setting the broadcast media's news agenda are newspapers.

Correct AnswerverifiedShow Answer

When media coverage affects the way the public evaluates a political leader in future actions, this effect is called

Correct AnswerverifiedShow Answer

The Federal Communications Commission no longer requires broadcasters who air controversial issues to provide time for opposing views.

Correct AnswerverifiedShow Answer

Cheap, tabloid-style papers produced in the nineteenth century were collectively referred to as

Correct AnswerverifiedShow Answer

Which of the following is generally regarded as a conservative news broadcasting service?

Correct AnswerverifiedShow Answer

The fairness doctrine required that

Correct AnswerverifiedShow Answer

Which of the following statements best describes the changing ownership patterns in the American media?

Correct AnswerverifiedShow Answer

According to the text, which of the following is the most important, but not the most popular, source of news?

Correct AnswerverifiedD

Which of the following statements about adversarial journalism is false?

Correct AnswerverifiedShow Answer

The power of the media to draw public attention to particular issues and problems is called

Correct AnswerverifiedC

According to the text, daily Internet users who participate in society and politics through online activities are called

Correct AnswerverifiedShow Answer

Approximately what percent of Americans are completely offline?

Correct AnswerverifiedShow Answer

The development of media giants with access to a variety of media holdings raises the question of whether

Correct AnswerverifiedShow Answer

The Supreme Court case Red Lion Broadcasting Company v. FCC upheld

Correct AnswerverifiedShow Answer

Which group has had great popularity on radio talk shows?

Correct AnswerverifiedA

Approximately ______ percent of news coverage in American newspapers is devoted to international events.

Correct AnswerverifiedShow Answer

Brief quotes and short characterizations of the day's events in news coverage are called

Correct AnswerverifiedShow Answer

Which statement about the Telecommunications Act of 1996 is false?

Correct AnswerverifiedShow Answer

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D

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C

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A

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